| SIXX AM - Pray for me |
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| Written by NWS Music Staff | ||||||
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Here is the press copy: Executives from MTV along with sister company Pocket Books (a division of Simon & Schuster) held a press conference in a new venue, Crash Mansion, in downtown Los Angeles to give the media and a few lucky fans a preview of Nikki Sixx's book & soundtrack CD, The Heroin Diaries.
The presentation was hosted by Billboard Magazine editor Tamara Conniff, and featured the Mötley Crüe bassist along with several project partners. In introducing Sixx, Conniff called the book "the most addictive Rock & Roll take since The Dirt." Sixx then revealed to a packed room of reporters and camera crews that the book was based on the actual diaries he kept during the height of his crippling heroin addiction in the late '80's along with commentary by a host of people including his Crüe band-mates, Vanity (his girlfriend at the time), Slash and a host of former associates. "I felt the book wasn't complete without other people's perspective and opinions on what I was like as an addict," said Sixx. "They would tell me if I was full of sh*t." Simon & Schuster Deputy Publisher Anthony Ziccardi, in describing what drew him to the book, called the Heroin Diaries "the most brutally honest and revealing account of drug abuse ever written." Ziccardi also referenced the unique graphical design of the book by artist and photographer Paul Brown.
MTV Senior Exec Peter Baron - Billboard Mag editor Tamara Conniff - NIKKI SIXX - Jim Richards, Clearchannel Rock Programming ( photo by NWS ) Media and guests were also treated to a preview of the accompanying Heroin Diaries soundtrack that Sixx had kept hidden from everyone for months, only revealing it to his management company and label upon delivery of the final book manuscript. To create the soundtrack, Sixx worked with multi-talented musicians/producers DJ Ashba and James Michael, dubbed Sixx: A.M., who drew inspiration from chapters in the book. "We weren't writing for radio," said Sixx. However, radio seems to disagree, according to Clear Channel Director of Rock Programming Jim Richards, who heavily praised the lead single, "Life Is Beautiful" which is already top 40 on the rock radio charts despite only officially being serviced for playlists this week. Richard's referred to the album as a complete body of work and drew comparisons with albums such as "Tommy" (The Who) and "The Wall" (Pink Floyd). |
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